What to keep in mind when designing the UX of an online store?
The UX design process can be split into a few main stages: defining the business need, user-needs analysis and competitive research, design (UX, UI), implementation, testing, and optimization.
To design the most usable online store possible, remember a number of issues, such as:
what information will the user be looking for,
by what attributes and traits will they want to filter products,
should the order process accommodate atypical assumptions (e.g. providing specific data or information for the shipment),
will every message and icon be intuitive and easy for the user to understand,
will the service be comfortable to browse on mobile devices.
Depending on the chosen technology, remember the platform's possibilities and limitations — depending on whether it's SaaS, an open-source platform, or a dedicated store, you have to be ready for different levels of flexibility relative to your needs. Changes such as deeper personalization of the order process (e.g. adding an extra step where users can pick a freebie for their order) may require additional developer work and therefore raise the project budget.
To design the most usable online store possible, remember a number of issues, such as:
Depending on the chosen technology, remember the platform's possibilities and limitations — depending on whether it's SaaS, an open-source platform, or a dedicated store, you have to be ready for different levels of flexibility relative to your needs. Changes such as deeper personalization of the order process (e.g. adding an extra step where users can pick a freebie for their order) may require additional developer work and therefore raise the project budget.